Divas SnowGear adds backcountry expert to team

Divas SnowGear announced that former Ski-Doo ambassador and pro rider Stephanie Schwartz has been added to its team. Schwartz, is a lifelong backcountry rider and has hosted countless riding clinics throughout the world.

Schwartz will be tasked with growing the brand in Canada, captaining its brand ambassador program, athlete sponsorship and the future of the brand’s technical outerwear line.

“Stephanie is an unbelievably passionate and extremely skilled backcountry expert,” said Wendy Gavinski, founder and president. “She will not only help us grow the brand, but more importantly assist us in one of our main goals: growing the female rider population in what has always been a male-dominated industry. It is important to us to continue providing the best outerwear that functions for all women, no matter their riding style. Stephanie will help us achieve that in the technical segment of the
marketplace.”