UTV
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UTV
The StaffJuly 1, 2026Denago begins dealer shipments of RanchHawk 650FI 4×4 UTV
Denago Powersports has begun shipping its new RanchHawk 650FI 4x4 utility side-by-side to select dealerships, marking the latest addition to…
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Features
Chris OfficerJune 25, 2026CFMOTO’s $20,000 turbocharged sport UTV checks all the boxes
CFMOTO is making a statement within the 64-inch turbo sport class with its newest Z10 release, which features 154 hp,…
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UTV
The StaffJune 24, 2026Tread Lightly Canada launches national stewardship initiative
The initiative aims to promote responsible outdoor recreation through education, stewardship, partnerships, and sustainable trail advocacy.
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UTV
The StaffJune 18, 2026Massimo confirms U.S. DOD, Army purchase orders
Orders support facility operations, maintenance, logistics movement, and day-to-day fleet activities as Massimo continues expanding government, military business.
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Polaris
The StaffJune 10, 2026Polaris celebrates America’s 250th anniversary with custom Ranger giveaway
Polaris is giving away this limited-edition 1776 custom Ranger Crew XD 1500 NorthStar and and an all-expenses-paid trip to Nashville.
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Aftermarket
The StaffJune 9, 2026EVP acquires TAPP Clutch, expands CVT drivetrain portfolio
The acquisition formalizes a long-standing partnership between the two companies and brings TAPP’s clutch technology under the EVP umbrella.
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Polaris
The StaffJune 3, 2026Marine Corps awards Polaris $98M for lightweight UTV production
The five-year contract extension includes the production and delivery of Polaris' MRZR Alpha Ultra-Light Tactical Vehicle, the OEM's most advanced…
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Segway
The StaffMay 20, 2026Segway pushes limits of off-road performance with new Super Villain
Powered by a 2.0T GDi four-stroke DOHC inline four-cylinder turbocharged engine, the Super Villain SX20T is engineered to redefine high-performance…
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UTV
The StaffMay 13, 2026Massimo expands HVAC UTV lineup with Sentinel 770 launch
Massimo says the Sentinel HVAC lineup is part of its longer-term strategy to diversify revenue streams, strengthen dealer relationships and…
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ATV
The StaffMay 6, 2026RRAF awards $600k to 21 OHV projects across the U.S.
Created in 2011, the Right Rider Access Fund is an organization that promotes the responsible use of off-highway vehicles and…
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Kawasaki
The StaffMay 5, 2026Kawasaki announces its 2027 MULE SX lineup
The MULE SX takes many of the same styling cues from its larger siblings in the MULE PRO line, but…
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Hisun
The StaffApril 29, 2026HISUN promotes Talley to VP of operations
HISUN Motors USA has promoted Allen Talley to vice president of operations, a move the company says is aimed at…
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Honda
The StaffApril 28, 2026Honda celebrates the start of production for new Pioneer 1000 Deluxe
On April 24 at its South Carolina Manufacturing facility (SCM), approximately 700 associates were on hand as American Honda commenced…
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Arctic Cat
The StaffApril 28, 2026Arctic Cat marks one year under new ownership with focus on growth, product development
Arctic Cat is celebrating the first anniversary of its return to independent ownership, highlighting a year of operational recovery, product…
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UTV
The StaffApril 22, 2026Massimo Group appoints new CEO, Shan transitions to executive chairman
Massimo Motorsports VP Quenton Petersen will take over as CEO, while the company's founding chief executive, David Shan, will transition…
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Dealers
The StaffApril 16, 2026Illinois town approves incentive deal for Riverside Powersports expansion
Riverside Powersports, a multiline dealership in Ottawa, Illinois, plans to expand to a second location in Plano with a tax…
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UTV
The StaffApril 8, 2026Polaris partners with popular YouTuber Cleetus McFarland
The collaboration will celebrate “motorsports mayhem” and give fans of the popular YouTuber more ways to join in through experiences,…
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UTV
The StaffApril 7, 2026Massimo announces FY25 financials, says losses reflect ‘deliberate strategy’
The manufacturer’s fiscal year 2025 was highlighted by improved gross margins, strengthened dealer channel, and expanded HVAC product offerings.
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CFMOTO
The StaffApril 2, 2026Horsepower Financial, CFMOTO launch nationwide ORV leasing program
Horsepower Financial Services and CFMOTO have expanded their partnership to introduce a national leasing program for off-road vehicles (ORVs), a…
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Kawasaki
The StaffApril 2, 2026Kawasaki rolls out 2027 MULE 4000/4010 lineup with work-ready versatility
The latest MULE family includes both two-passenger models and the brand’s Trans Cab-equipped units, giving dealers a broad range of…
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