Mike Martinez
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Yamaha
Power Hour: Mike Martinez’s 32-year career anchored by Rhino’s industry impact
As a product planner at the time, Mike Martinez helped push forward a simple but game-changing concept: a sit-in, side-by-side…
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Yamaha
Yamaha promotes Burnett to lead motorsports division as Martinez announces retirement
Yamaha said Burnett and Martinez will work closely over the coming months to align strategy and operations, with a continued…
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Dealers
Yamaha cancels August dealer meeting
Yamaha informed select (Ed.: not the entire Yamaha dealer body) powersports dealership partners last week that the Dealer Business Summit…
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Dealers
Martinez promoted to president of Motorsports at Yamaha USA
Mike Martinez, formerly the vice president of the Motorsports division, has been promoted to President of Motorsports at Yamaha Motor…
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