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October 2025

The October issue of Powersports Business has arrived!

In our October issue, we examined Sonic’s record-setting motorcycle sales at Sturgis, several Harley-Davidson dealerships selling in Chicago and Iowa, and BRP’s second-quarter financial results that exceeded expectations. We also celebrate Simply Ride for being voted the No. 1 motorcycle dealership in Minnesota, Yamaha’s huge 2026 off-road vehicle rollout, Arctic Cat’s snowmobile reveal at Hay Days, and other dealer-focused news.

Highlights of the October 2025 issue of Powersports Business include:

  • MIC Rallies Against Tariffs
  • EV’s: Opportunity or Bust?
  • Boost Morale During Tough Quarters
  • Off-Road Growth Market
  • Solid-State Battery Demoed on a Ducati
  • And more!

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