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4/4/2011-A quiet transition in wake of DMS acquisition
New owners allow seasoned management team to lead software company The acquisition of Ideal Computer Systems came quietly in late…
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4/4/2011-Competing in a changing marketplace
Industry experts provide ways to combat discount online retailers Dan Witmer has watched customers use his dealership as a product…
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4/4/2011-How to combat the smartphone price-shopper
‘Make me part of your clubhouse’ If a customer stops engaging with a salesperson and begins talking on, texting with…
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They’re bringing the competition to your store
It would be absurd to allow a competing dealer to open a kiosk in the middle of your store, or…
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3/14/2011-How to buy at auction
First-ever expo event teaches keys to used profitability INDIANAPOLIS – In seconds, they were gone. One by one, motorcycles were…
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3/14/2011-Putting his sport bike theory to test
INDIANAPOLIS – Are consumers really looking for, and desiring, an American-made sport bike? The $70 million-plus sales downturn of Buell…
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February 7, 2011-Survey: Nearly half saw improved used sales
Dealers say a wide selection is key to keep customers returning Devin Battley, owner of Battley Harley-Davidson and Battley Cycles…
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February 7, 2011-They increased new unit sales: How did these dealers do it?
Survey looks at common links between dealers who were up in new unit sales in 2010 Region of the country…
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Jan. 17, 2011 – Bike buyer survey finds surprising twist to rapid rise in test rides
A scenario playing out in dealerships following motorcycle test rides is boggling sales personnel. It looks like this: The customer…
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Jan. 17, 2011 – Filling the customer expectation
With the economy in a slump, customers are looking for more value out of each purchase, and dealers are considering…
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