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Marketing guru, ex-racer Kanegae joins MotoAmerica

MotoAmerica recently announced that it has hired motorcycle industry stalwart Dennis Kanegae as its director of sponsorship, effective mid-December.

Kanegae comes to MotoAmerica with over 30 years of experience in the motorcycle industry where he has served as a marketing director, advertising agency management supervisor, chief marketing officer and creative director. The native Southern Californian has expertise in digital, print, broadcast, collateral production, promotions and events.

“Dennis aligns perfectly with the goals of MotoAmerica and we know he’s going to perform well in his new role as director of sponsorship,” said MotoAmerica’s Senior Vice President of Sales and Marketing, Jeff Nasi. “We look forward to having Dennis at our headquarters in Costa Mesa and benefitting from the role of this new, senior position.”

“I’m really excited to get started at MotoAmerica,” Kanegae said. “I’m a lifelong motorcyclist, a former racer and a huge racing fan. I’ve been watching MotoAmerica since they started, and I’m beyond thrilled to be joining their team and helping them get to the next level.”

MotoAmerica will begin its fifth season of racing April 5-7 when the 2019 MotoAmerica Series kicks off at Road Atlanta in Braselton, Georgia.

 

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