Polaris has announced its partnership with Team Lucas for the 2017 season. Polaris will introduce its new fan and dealer ride-along program during the seven-weekend, 13-race Lucas Oil Off Road Racing Series season and at the Lucas Oil Regional Off-road Racing Series events. The ride-alongs will be a joint venture between Polaris and Rockstar Energy Drink with the Rockstar UTV Wolfpack Team providing machines and drivers.
"Polaris is an icon in the off-road industry," said Alex Striler, director of Sales and Marketing of Team Lucas. "Their vehicles epitomize rugged off-road durability."
As part of the program, Polaris also will give away a brand-new 2017 Polaris RZR XP Turbo at the end of the season. Interested parties can sign up at any Lucas Oil Off Road Racing Series or Regional Off Road Racing Series event.
"As a leader in off-road racing, it's important to support the organizations promoting our sport," said Matt Boone, marketing manager for Polaris RZR. "We are excited to work with Lucas Oil and their sponsors to broaden awareness of off-road racing."