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BMW NA sales drop 19 percent

 Worldwide record sales in 2016 for Motorrad BMW Motorrad once again sold more motorcycles and maxi scooters in 2016 than ever before. Supplies increased by 5.9 percent as compared to ...

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BMW hires creative agency

BMW Motorrad USA announced that M&C Saatchi has been named its creative agency of record, following a competitive review. The agency will work closely with BMW Motorrad USA’s marketing team ...

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