Wisconsin dealership’s ride draws a crowd (video)

The 19^th annual Chad Erickson Memorial Thunder Ride for Juvenile Diabetes was another overwhelming success, according to the folks at Rod’s Ride on Powersports in La Crosse, Wisconsin.

The ride included a 127-mile loop through the Coulee Region. The event generated impressive coverage locally on News8000.com, with manager Sokhon Sen getting the interview honors.

Well done, Rod’s. Check out the video below.