Pirelli renews pro motocross sponsorship

Pirelli in May announced it renewed two motocross sponsorships, one with the 2017 Lucas Oil Pro Motocross Championship and the other with the FIM Motocross World Championship.

Pirelli Tire North America announced its return as the official motorcycle tire of the 2017 Lucas Oil Pro Motocross Championship, marking the second consecutive season for the brand and its high-performance Scorpion MX tire lineup. The highly prestigious championship is set to host 12 rounds of intense action at some of the most iconic facilities across the nation, beginning with the Hangtown Motocross Classic on May 19 in Sacramento, California. For 2017, Pirelli will continue its commitment to the sport of motocross, along with an increased focus at the grassroots level by providing technical assistance to help riders improve their riding experience through ideal tire selection.

“The Lucas Oil Pro Motocross Championship is excited to have Pirelli back in 2017,” said Davey Coombs, president of MX Sports Pro Racing. “The brand is iconic worldwide and boasts an incredible amount of success in the history of motocross. Their commitment in racing continues to play an important role in elevating the sport for our future stars.”

Pirelli returns as the official motorcycle tire of the 2017 Pro Motocross series.

With an astonishing 66 Motocross Grand Prix World Championships to its name, Pirelli has experienced an unmatched record of success by winning on nearly every motorcycle brand, displacement, continent and country throughout the world. The success has carried over to North American territory by capturing premier class wins in the Lucas Oil Pro Motocross Championship, Monster Energy Supercross Championship and AMSOIL Arenacross Championship. The wide-range Scorpion MX lineup offers six different tread patterns and nineteen different sizes. Pirelli has spent countless hours fine-tuning and developing products that are geared toward providing peak performance, long-lasting durability and the ultimate rider comfort in a variety of terrain and conditions.

“On behalf of Pirelli, we’re proud to continue our supporting role as the official motorcycle tire of the Lucas Oil Pro Motocross Championship,” said Josh Whitmire, Pirelli national account manager. “Throughout the past several seasons, Pirelli has stood atop the podium on multiple occasions, showcasing that our lineup offers products capable of winning. It’s great to see many new powersport dealers stocking the Scorpion MX range across the United States, and we’re increasing our attention on the backbone of the sport by providing additional resources to local riders and dealerships across the nation in 2017.” 


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