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Moto Guzzi showcases V7 III models in Italy

2017 Moto Guzzi V7 III

V7 is one of the most celebrated and well-known Moto Guzzi models. This world fame is due to its ability to remain faithful to the expectations and reputation of a legendary brand like Moto Guzzi. Since 1967, the year the first units were sold in Italy, the V7 became a pillar of the product range and the representative of the Italian motorcycle par excellence, standing out for its content and design, highly popular with a truly transversal and varied public.

Fifty years later, Moto Guzzi introduces the third act of a first work: V7 III. The challenge of introducing a new version of such a famous motorcycle with such rich heritage and so much success is difficult, considering the fact that the V7, the brand’s best-seller since 2009, constitutes the Moto Guzzi entry-level bike, dedicated to both women and men, in addition to young people who want to own one of the most iconic Mandello del Lario production motorcycles.

As the V7 II was compared with the first-born V7, the V7 III’s evolution is profound enough to merit the progressive number in Roman numerals that has always distinguished the most popular and long-lasting Moto Guzzi bikes, such as the Le Mans and the California. V7 III is the result of Moto Guzzi’s modern passion and courage, able and skilled in renewing its best-seller, leaving character and authenticity unaltered, two values that are destined to weather the test of time.

The V7 III is available in the three popular versions: Stone, Special and Racer that, compared with the past, now take on stronger connotations and differ more from one another. Consistent with the other Moto Guzzi models in the range, the V7 III also has a dark version that stands out for its total black graphics. It is the Stone and a more classic one dominated by chroming, more in line with the design of the forerunner, which is the Special. The Racer, on the other hand, represents the successful sports heritage of Moto Guzzi, a winner of 15 world titles and 11 Tourist Trophies when the decision was made to retire from racing (in 1957). The V7 range has now been expanded: Moto Guzzi pays homage to fifty years of the V7 model by introducing a fourth version, the Anniversario, a numbered edition limited to just 750 units, characterized by brand new and exclusive details. The “seven-fifty” from Mandello has proven to be an excellent base foundation for customization projects. In fact, it was protagonist of Lord of the Bikes, the first TV talent show dedicated to motorcycle customizing, broadcast in Italy on Sky, that took Moto Guzzi onto the big screen. The original Moto Guzzi accessories range, already rich for the V7 II, was created as a supplementary part of the project, and expanded even farther. The V7 III therefore lends itself exceptionally well to customization, so you can create your own made to measure special, like a tailor fitted garment.

V7 III Stone

V7 III Stone now has stronger and more personal aesthetic connotations than its predecessor. Eclectic and essential, it foregoes any chromium parts, embracing the darkness of its matt black paintwork that goes well with the graphic dedicated only to the V7 III Stone of the saddle, fitted with a passenger grab strap. The total “dark matte” look characterizes the V7 III and distinguishes it from the other versions, but that is not the only difference. V7 III Stone is the only one of the “four-of-a-kind” to have spoked wheels and single circular display instrumentation. The front fender has also been shortened in order to highlight the essential look of this model.

V7 III Special

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Of the V7 models the Special comes closest to the spirit of the original model. Classic and elegant, it has numerous chromium parts and decidedly bright graphics. Like the famous 1975 V750 S3, it has the typical colored stripe on the side panels under the saddle that complement the matching colored horizontal bands on the tank. The spoked wheels have polished channels and black hubs; the instrumentation is made up of dual circular displays and the chromium plated steel passenger grab handle comes standard. V7 III Special also boasts a saddle with “old school” stitching, elements that highlight its classic and elegant roots. Unlike the Stone and the Racer, the V7 III Special and Anniversario have fork stanchion protectors instead of dust boots.

V7 III Racer

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Produced in a numbered edition, as indicated by the plate located on the upper steering yoke, V7 III Racer is not only the most sporty of the range, but also the one with the most prestigious parts, that once again demonstrate Moto Guzzi’s ability to create true custom models. There are numerous technical and aesthetic differences that distinguish it from the previous version and from the other V7 III models. As for the stylistic aspects, V7 III Racer introduces a new graphic for the satin finish chrome fuel tank where the red eagle is prominently displayed. This feature is reminiscent of the “Rosso Corsa” color chosen to paint the frame and the swingarm: an explicit reminder of the first 1971 V7 Sport series, nicknamed “red frame”. The V7 III Racer’s sporty nature is emphasized by its semi-handlebars and its splendid, humped saddle. In accordance with tradition, the Racer has a single-seater sport bike look, but in reality, this new version is approved for two-up riding. In fact, it has pillion foot pegs and, as before, the seat cover can be easily removed when necessary. One of the most distinctive features of this “factory special” worth a mention is the widespread use of anodized black aluminum. This hand-crafted treatment, which requires superb artisan skill, characterizes the new side panels and the throttle body guards, whereas the new front number plate is made of brushed aluminum. The spoked wheel rims have black channels and red Moto Guzzi stickers like the other sport models from the brand, including the Audace. Other premium components include rearsets machined from solid billets, the lightened steering stem and the steering yoke guard. The most important technical innovation is constituted by the pair of Öhlins shock absorbers, adjustable in spring preload and in rebound and compression, that ensure tighter performance on the road in sport riding.

V7 III Anniversario

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This is Moto Guzzi’s tribute to the fiftieth anniversary of the V7 and, for this reason, it is a truly special version. Produced in a numbered edition limited to 750 units, V7 III Anniversario is built on the V7 III Special base, from which it is distinguished by numerous details, starting with the dedicated graphics characterized by the prestigious, chrome finished fuel tank that hosts the refined, gold colored Moto Guzzi eagle, combined with a brand new genuine leather saddle. The locking fuel cap in made from billet aluminum, as are the steering yoke risers that bear the laser incised model serial number. The brushed aluminum mudguards, the chrome-plated steel rear grab handle and the wheel rims with exclusive polished channels and grey hubs are highly prestigious. All of these details work together to make the V7 III Anniversario a motorcycle with an almost hand-crafted refinement for true collectors.

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