Today, Polaris Industries Inc.’s Chairman and CEO, Scott Wine, completed the Ice Bucket Challenge, joining in the viral campaign to raise awareness and funds for ALS. After accepting the challenge from Dan Ariens, President and CEO of Ariens, Wine in turn nominated Bahram Akradi, Founder and CEO of Lifetime Fitness, Michael Guyette, President and CEO of Blue Cross Blue Shield MN, and the entire Polaris dealer network. Wine noted in his video that if 100 Polaris dealers accept the challenge, Polaris will donate an additional $10,000 towards ALS research.
“Polaris has a long history of giving back and is proud to support this effort,” said Wine. “We encourage our strong network of dealers to accept the nomination or donate to an ALS charity.”
Polaris has been involved with the Black Woods Blizzard Tour, a snowmobile ride to fight ALS, since its inception 15 years ago. Since then, Polaris employees have raised more than $900,000 for the cause and are hoping to hit the $1 million mark in 2015.
Visit www.alsa.org to learn more about ALS and the Ice Bucket Challenge.