Yamaha
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Dealers
Dave McMahonFebruary 2, 2022
Martinez promoted to president of Motorsports at Yamaha USA
Mike Martinez, formerly the vice president of the Motorsports division, has been promoted to President of Motorsports at Yamaha Motor…
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Dealers
Dave McMahonJanuary 28, 2022
Local entrepreneurs purchase 10-year-old dealership
The dealership buy-sell space remains heated in January, with Powersports Listings Mergers & Acquisitions (PLMA) announcing its latest transaction that…
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Dealers
Dave McMahonJanuary 5, 2022
King Kenny Roberts celebrates 70th in style with RMAX 1000
The one and only “King” Kenny Roberts celebrated his 70th birthday on Friday, Dec. 31, with a very special gift…
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Dealers
Dave McMahonDecember 15, 2021
Yamaha to purchase boating technology company, enhancing PWC experience
Kennesaw, Georgia-based Yamaha Motor Corporation, U.S.A. today announced its intention to purchase Siren Marine, manufacturer of marine-based IoT (Internet of…
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Dealers
Dave McMahonNovember 22, 2021
Yamaha unveils ‘Master of Torque’ 2022 MT-10, MT-10 SP
Marietta, Georgia-based Yamaha Motor Corporation, USA has announced the next generation of its flagship MT model, the all-new 2022 Yamaha…
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Dealers
Dave McMahonNovember 4, 2021
Yamaha’s trail grants reach $350K in first half
Marietta, Georgia-based Yamaha Motor Corp., USA, has announced the Yamaha Outdoor Access Initiative (OAI) second quarter grants, totaling more than…
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Dealers
Dave McMahonOctober 21, 2021
Plessinger joins Red Bull KTM Factory Racing
The Red Bull KTM Factory Racing team announced the signing of fan favorite Aaron Plessinger to race aboard the KTM…
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Dealers
Dave McMahonOctober 14, 2021
Yamaha funds six All Kids Bike programs
Marietta, Georgia-based Yamaha Motor Corp., USA, has announced $30,000 in funding to All Kids Bike, covering the cost for six…
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News
Greg SharplessSeptember 21, 2021
Yamaha announces new 2022 XMAX Scooter and returning Sport Heritage motorcycles
Yamaha has announced a new addition to its scooter lineup with the introduction of the sporty 2022 XMAX, alongside continuing…
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Greg SharplessSeptember 16, 2021
Yamaha unveils 60th Grand Prix anniversary Supersport models
In commemoration of the 60th anniversary of its first-ever entry into a World Grand Prix race, Yamaha Motor Corporation USA…
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