Scott Hochmuth
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Customer experience: How powersports dealerships can achieve excellence
BY SCOTT HOCHMUTH The buzzword phrase “customer experience” is a popular concept in business today and is the result of…
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Outside of the Box- Part 4: Boosting Ridership with Women
BY SCOTT HOCHMUTH Every dealership wants to achieve full potential with all groups of customers and riders. Unfortunately, however, one…
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Outside the Box – Part 3: FYI on DIY
BY SCOTT HOCHMUTH Walking into Brother Moto, in the heart of downtown Atlanta, is unlike entering any other motorcycle dealership…
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Outside the Box – Part 2: Need a scooter? There’s an app for that!
BY SCOTT HOCHMUTH A previous blog showcased the My City Rides Program in Memphis, which avails scooters to the adult…
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Increasing sales and profits with apparel and accessories
BY SCOTT HOCHMUTH Excellent service is paramount to customer satisfaction and repeat business. Customers are impressed by employees that are…
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Employee development and training program
BY SCOTT HOCHMUTH Dealership employee development and training programs are designed to instill specific knowledge and skills to improve job…
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Using retail metrics to maximize business
BY SCOTT HOCHMUTH One of the best ways to boost efficiency, productivity and sales at any dealership is to have…
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Response-ability and account-ability
Business owners ultimately possess the responsibility and accountability for the growth and success of their businesses. However, owners are often…
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