Can-Am
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BRP
Dave McMahonFebruary 25, 2021
‘Put another dime in the jukebox’: Joan Jett teams up with Can-Am
As part of its ongoing efforts to promote diversity in powersports, BRP is collaborating with two power players in the…
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Dealers
Dave McMahonFebruary 24, 2021
Rockford Fosgate begins shipping new M5 amplifiers
Tempe, Arizona-based Rockford Fosgate is now shipping the 5-channel and mono-block model of the new M5 amplifier line. The 800-watt…
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BRP
Dave McMahonFebruary 18, 2021
All-new 2021 Can-Am Commander side-by-side revealed
BRP first entered the side-by-side vehicle category in 2010 with the launch of the Can-Am Commander. Ten years and an…
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BRP
Dave McMahonFebruary 3, 2021
Bloomberg interview with BRP CEO Jose Boisjoli
Bloomberg caught up with BRP CEO Jose Boisjoli for an update on the company’s plans to roll out electric models…
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BRP
Dave McMahonJanuary 15, 2021
Can-Am Maverick X3 wins Dakar Rally for 4th year in a row
BRP and its Can-Am Off-Road vehicles just scored their fourth consecutive Dakar Rally victory (2018–2021), sweeping the top 11 places.…
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BRP
Dave McMahonJanuary 6, 2021
Did your dealership make BRP’s Platinum list for Q3 2020?
BRP once again has turned to the pages of Powersports Business to reveal its Platinum Certified dealerships. A Platinum Certified…
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BRP
Dave McMahonNovember 24, 2020
Analyst provides BRP quarterly earnings outlook
With BRP reporting fiscal Q3 2021 earnings on Wednesday, BMO Capital Markets analyst Gerrick Johnson has provided Powersports Business with…
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BRP
Dave McMahonOctober 20, 2020
BRP reveals Q2 Platinum Certified Dealers
Did your BRP dealership and its lineup of Can-Am, Sea-Doo, Ski-Doo, Spyder and Ryker stand out against your peers during…
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BRP
Dave McMahonOctober 7, 2020
Over half of Can-Am Ryker buyers are new to the sport
BRP and its Can-Am On-Road brand are accomplishing something traditional motorcycle manufacturers have been attempting to do for years: attracting…
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ATV
Dave McMahonOctober 1, 2020
2021 Can-Am Defender PRO Limited launches; first cab HVAC with a long box
Can-Am Off-Road revealed its 2021 lineup Thursday night, with the 2021 Can-Am Defender PRO Limited featuring a fully enclosed cab…
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