News
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The StaffNovember 20, 2023
Moto Coffee donates to BRC in fight for Moab
Moto Coffee fuses its passion for coffee with a love for motorcycles in a way that allows the company to…
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The StaffNovember 20, 2023
AL3RT reveals plug and play GPS option
The company shares that the plug and play option will plug directly into the bus bar on all Polaris side-by-sides,…
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The StaffNovember 20, 2023
Rockford Fosgate names managing director
As the managing director of Rockford Fosgate, Zach Luke will be responsible for leadership, strategic planning, and organizational alignment.
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The StaffNovember 16, 2023
KYMCO reveals ‘game-changing’ EV solution at EICMA 2023
KYMCO's vision for the EV future focuses on energy companies providing riders with battery services for electric motorcycles.
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Madelyn HubbardNovember 16, 2023
Dealership’s standardized practices create happy employees
Simply Ride general manager and former 40 Under 40 winner shares his outlook on how to retain happy employees and…
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The StaffNovember 16, 2023
Suzuki reveals 2024 GSX-8R and GSX-S1000GX+
The GSX-S1000GX+ offers a comfortable ride while delivering aggressive superbike performance and the GSX-8R features an aggressive, mass-forward look that…
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The StaffNovember 16, 2023
Polaris wins Digital Leadership Award in Office of Finance category
The award recognizes the Polaris Finance team for its innovative use of AI in forecasting and planning.
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The StaffNovember 16, 2023
U.S. ISDE teams dominate in Argentina
Despite battling extreme heat throughout the six-day event, the U.S. World Trophy Team and Women’s World Trophy Team outpaced the…
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The StaffNovember 15, 2023
Powersports Business to host Dealer Spike webinar Thursday
The webinar highlights the expectations of the modern consumer and explores best practices to leverage a cost-effective omnichannel marketing strategy.
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The StaffNovember 15, 2023
Yamaha unveils returning 2024 models
The 2024 street motorcycle lineup includes the Supersport, Sport Heritage, Scooter, Hyper Naked, and Sport Touring model families.
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