Harley Riding Academy now offered as a college credit course

As part of Harley-Davidson’s efforts to attract and develop new riders, the Motor Co. is offering its first-ever Riding Academy (New Rider Course) for college credit at the University of Wisconsin-Milwaukee.

The course is available in the UMW Spring Course Catalog. Upon completion, students will earn an MSF BRC completion card.

Sure beats some of the sport and rec classes that are offered as general electives at most colleges. A tip of the cap to the Motor Co. for this one. Very cool partnership and a brilliant way to get more butts on seats. — Dave