Powersports Business Inspiring Success Through Market Intelligence
The BMW Group achieved a worldwide double-digit sales increase in September, continuing the company’s long-term upward sales trend and securing a new record for the month.
“Once again, the BMW Group has delivered strong sales growth across the company’s line-up,” commented Dr. Ian Robertson, member of the BMW AG Board of Management with responsibility for Sales and Marketing BMW. “Demand for our premium models continues to grow around the world and in all vehicle classes. Customer interest in our broad range of electrified models is also stronger than ever, with a clear upward trend. Our policy of balanced global sales continues to deliver sustainable success and profitability remains our primary focus,” Robertson added.
BMW Motorrad continued to grow sales through September with a total of 12,215 units sold in the month, an increase of 10.2 percent compared with the same month last year. Year-to-date sales are up 3.2 percent with a total of 116,044 motorcycles and maxi-scooters delivered to customers in the first nine months of the year.
