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Yamaha launches new P&A e-commerce site

Yamaha Parts and Accessories, a division of Yamaha Motor Corporation, U.S.A., today announced the launch of a new e-commerce website. For the first time ever, www.ShopYamaha.com gives consumers the ability to purchase high-quality Yamaha apparel and accessories at a single online destination.

The responsive site features a clean and modern look with high-resolution product and lifestyle imagery. Consumers can quickly and simply shop their favorite Yamaha Motor products. Among the site’s initial offerings are riding gear, fashionable brand apparel, and high-quality accessories for Yamaha on and off road motorcycles, ATVs, snowmobiles, side-by-sides and personal watercraft.

“Just in time for the holidays, we created www.ShopYamaha.com to provide consumers with a one-stop shop for all things Yamaha,” said Frank Pittman, Vice President, Customer Support Group, Yamaha Motor Corporation, USA. “From stocking stuffer accessories like off-road riding gloves to top-of-the-wishlist items like snowmobile heated grips, the shop has something for every motorsports or Yamaha enthusiast.”

www.ShopYamaha.com offers an easy-to-use dealer locator and allows site visitors to keep track of preferred dealers by creating an account. Adding to convenience for holiday shoppers, the site features a wishlist function and responsive customer service.

GYTR – Genuine Yamaha Technology Racing, Performance accessories, Yamaha Genuine Accessories, Star Custom Accessories, and apparel products are available at www.ShopYamaha.com.

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