Colorado dealership changes name under new management

What was formerly Aspen Valley Harley-Davidson/Mountain Powersports has become Gunslinger Harley-Davidson and Power Sports under new managing partner DJ Stringer.

Stringer has spent his entire career working in a Harley-Davidson shop, other than a three-year term in the U.S. Army. Now Stringer is looking to rebrand the Glenwood Springs, Colo., dealership, reported the Post Independent. The Gunslinger name came from customer suggestions.

Stringer is making it his goal to create a “clubhouse” feel to his Harley-Davidson and Polaris dealership, with events scheduled monthly.

To read more from the Post Independent, click here.