BRP, Mossy Oak form partnership

BRP and Mossy Oak have concluded a joint marketing agreement to bring the ultimate powersports experience to hunters and outdoor enthusiasts.

“You’d be hard-pressed to find a hunter or land owner that doesn’t own an ATV or side-by-side vehicle. These vehicles have become a necessary tool for outdoors people,” said Chris Paradise, senior vice president and chief sales officer for Mossy Oak. “With the addition of Mossy Oak to the tough and powerful Can-Am off-road line-up, the best of concealment and performance are combined for the must-have, all-terrain vehicle.”

“Hunters and outdoor enthusiasts demand the best from their ATV or side-by-side vehicle,” said Louis Lévesque, vice-president, Global Marketing and Consumer Experience for BRP. “Our agreement with Mossy Oak will strengthen BRP’s Can-Am off-road line-up offering to give owners the ultimate all-terrain vehicle.”