Exclusive dealership survey to be unveiled in Webinar

What percentage of dealerships have a CRM (Customer Retention Management) system?

And what percentage of dealerships tie their sales staff’s pay plan to the store’s lead management or CRM system?

Those two issues and more will be discussed in an upcoming Webinar that will be free to dealers and the rest of the industry. The event is scheduled for Wednesday, Aug. 4 at 1 p.m. Central Time.

Part of the Webinar will reveal results from a national survey of dealers that examine a number of lead management and CRM issues, including what percentage of dealers currently have CRMs.

“These results will only be unveiled during the Webinar and will not be available in our magazine, so be sure to catch the event,” said Powersports Business Editor Neil Pascale.

To register for the Webinar, click HERE.

The first 25 dealership personnel to register receive free admission to Powersports Business’ Profit Xcelerator, a multi-day dealership education conference and expo to be held this fall in Las Vegas. That’s a value of $329.

The Webinar is being presented as part of a new partnership between Powersports Business and Cycle Trader. The companies will provide free Webinars for the industry this summer and fall. The Webinars will lead into a two-day dealer education conference & expo called Profit Xcelerator. The event, which drew more than 350 industry members last year, will be held Oct. 15-17 in Las Vegas. See powersportsbusiness.com/PSBCE for details.

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