Yamaha launches new certification program

Yamaha Motor Corp. U.S.A. has begun offering a new Salesperson Training and Recognition Program offered through Yamaha Motor University.

The new program, called the Yamaha Sales Academy, offers salespeople the opportunity to become a certified salesperson by completing a set of online training courses built around product knowledge and customer service.

Each certified salesperson will earn a diploma and a name badge while the dealership earns recognition on Yamaha’s online dealer locator, with a Yamaha Sales Academy icon indicating they have a certified salesperson on staff.

“With the success we have had with the Yamaha Technical Academy certification program that recognizes dealership technicians, we wanted to provide a reward to the dealership sales leaders who go the extra mile to learn all they can about Yamaha and Star products while honing their customer service skills,” Bill Kubes, manager of Yamaha Motor University, said in a press release.

Yamaha said it anticipates recognizing several hundred certified salespeople over the next few months.

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