EICMA attendance sets new record

EICMA officials announced the annual motorcycle show held in Milan, Italy, drew more than 500,000 visitors in 2007, which according to officials is a new record.

Interest in the show was so great, in fact, that Milan’s police force had to shut down access roads to the show because of excessive traffic congestion.

For the first two days of the show, which weren’t open to the public, EICMA drew 45,000 trade visitors, including more than 2,000 journalists from across the globe.

Dates for next year’s show are set for Nov. 4-9, and the velodrome track racing also will be held during those same dates.

For more information on the 2007 EICMA show, see the Dec. 3 edition of Powersports Business.

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