April 21, 2003 – Ryan Young sponsors AMA

AMA Sports and Ryan Young Products have reached an agreement to extend the company’s title sponsorship of the AMA/NATC Ryan Young Products National Championship Observed Trials Series through the 2003 racing season.
“Last year we stepped up and took the challenge of becoming the first-ever title sponsor of the AMA/NATC National Championship Observed Trials Series,” said Ryan Young, six-time AMA National Champion and founder of Ryan Young Products, a distributor serving the trials, enduro, ATV, flat-track, and dual-sport markets. “We’re back again, not only because it was an overall success, but because we believe that supporting the sport is important to our company.”
Bill Amick, vice president of AMA Sports, said “AMA Sports is excited to be working again with both Ryan Young Products and the NATC for the upcoming season. The support that Ryan and his company give the series makes a big difference, and we’re looking forward to more exposure this year.”
The 2003 AMA/NATC Ryan Young Products National Championship Observed Trials Series will open on April 25 and 26 in Pomona, Calif., with the finals scheduled for August 9 and 10 in Davis, Calif. — 13 rounds in all, three more than the 2002 series.
Ryan Young Products, founded in 1996, sells it products through 285 dealers nationwide. For more information about the distributor, visit www.rypusa.com or call 800/607-8742.
New dealer rep group
Synergy Sales and Marketing, Inc.
, is a new independent dealer rep organization headed by Brian Cornelius, formerly of K&N.
“What we are going to be is support/supply for independent reps,” Chris Gabel, national sales director, told Powersports Business. “We’re not involved with inventory, we’re just involved with supporting and informing reps out there —giving them the manufacturers to represent. They’re going to take their orders and send them to us, and we will then send them directly to the manufacturer, and the manufacturer will send the orders dealer-direct.”
Gabel says Synergy is focusing on assembling a list of manufacturers to work with. He said eight have been lined up, but says the firm is looking for between 12 and 20.
“We’re aiming for high-profile, great quality product where the manufacturer can offer an ample supply,” he said. “We’re not looking for exclusives, and we don’t want to carry five exhaust systems. But, at the same time, we want to have a nice variety for people to choose from.”
Gabel says Synergy, which officially launched operations on March 1, does not want to compete with Parts Unlimited or Tucker Rocky, but hopes to serve as another option for dealers.
“We’re just hoping to make the dealer-direct market a lot more efficient,” he said. “It’s going to be three or four weeks before we get out there and really go live. I have between six and eight reps that are waiting for us to complete set-up.”
Tucker rocky seeks rep
Tucker Rocky Distributing,
Ft. Worth, Texas, is looking for a new outside team member to handle sales in Mississippi. The new rep will report directly to the regional sales manager, sell products, and develop a consultative sales relationship with all customers to grow and expand distribution of new and existing product lines.
The candidate should have three to five years of successful sales experience in a comparable industry. Strong interest and knowledge of motorcycles, personal watercraft, snowmobiles, and ATV is expected; and an associates degree (A.A.) or equivalent experience, or equivalent combination of education and experience, is requested.
For more information, contact Lynn Bates, HR, 4900 Alliance Gateway Frwy, Ft. Worth, TX 76178.
Intersport adds web showcase
Intersport Fashions West, Inc.
, Tustin, Calif., planned to start showcasing monthly product specials on its Web site — www.intersportfashions.com — as of April 15.
IFW says visitors to its site can find “eye catching, money saving” First Gear products, which include leather, LeatherTex, HyperTex and MeshTex jackets, women’s gear, rain gear, pants, boots and gloves.
IFW also carries licensed Honda and Suzuki products, as well as gear from Oxtar, Held, Gerickeand Schuberth.
News from kimpex
Andy Bourbeau
has been named director of marketing for the United States. Bourbeau’s main function is to organize advertising and press releases for magazines, sending parts for testing, preparing for shows, taking care of sponsorships, as well as to develop publicity for the Kimpex brand. Furthermore, Andy will have the task to coordinate and structure the development of all catalogs.
The new Sinisalo Tech Motocross Gear, 2003 Tech series features jerseys made of lightweight polyester construction, bold all over print, V neck construction, and is fade and shrink resistant wash after wash. The pants feature 420 denier nylon ripstop fabric for the main panels, double stitched seams in all key areas, and ballistic nylon for inside leg protection and durability. The Tech series is available in 8 color combinations and is in stock now. For more information call 800/777-7073 or email Kimpex at kimpexusa@kimpex.com
Also new at Kimpex is the Sinisalo SCD Motocross Gear. The new 2003 SCD series features jerseys made of lightweight polyester
construction, bold all over print, V neck construction, and is fade and shrink resistant wash after wash. The pants feature super strong 500 denier Cordura , double stitched seams in all key areas, high quality tricot lining, and a precurved knee design  with a vented panel. The SCD series is available in 5 color combinations and is in stock now.
Motorcycle stuff offers specials
Motorcycle Stuff
currently features special items in each of the markets it serves — off-road, ATV, cruiser, street and PWC.
Off-road specials include products from FMF, IMS Pro Series, Magurav and Braking USA; while ATV specials include products from Warn, American ATV, Kolpin and ATV Logic.
There are portbike specials on Scorpion exhausts, T-Bags, Belstaff apparel and Braking USA; and cruiser suppliers include Progressive Suspension, Jardine, M2R and Willie and Max. For more information, contact your Motorcycle Stuff rep or visit www.mcstuff.com.
Advantage 2003 Catalog
Advantage Performance Distributing
says its 2003 catalog shipped in mid March. Dealers who have not yet received the full color 300-page “Field Manual” should call 800/262-1325.
In product news from Advantage, the firm now offers Spectro Year Round Coolant in a new 1/2 gallon size to “addresses the demand for more volume and better pricing.” And, for ATV enthusiasts, the firm assembled an ATV Power Pack that includes a complete recalibration jet kit (jets, needle, spring, shims, and detailed instructions), K&N filter, K&N recharger kit, and a waterproof Outerwears prefilter. Finally, to get a grip on a vehicle with newfound power, Advantage offers new Spider Grips for off-road motorcycles, ATVs, PWC and snowmobiles.
Advantage also reminds dealers to visit its Web site — www. advantage-on-line.com — for monthly specials and certain close-out items.
Nichols puts catalog online
Nichols Motorcycle Supply, Inc.
, says its 2003 catalog is now online, but offers dealers a $50 merchandise coupon free with the order of a print catalog.
New products from Nichols include Diamond Distributing’s frame sliders in an array of colors, a new Duraloader folding aluminum ramp, Dowco’s Guardian premium all-weather motorcycle cover with alarm, and boots from Milwaukee Motorcycle Clothing Co.
In another development, dealers can now check Nichols stock online, import orders from any other point of purchase device, and even order from other distributors. No purchase of software, no monthly costs, no special equipment. All that is needed is a computer with access to the Internet. For more information, call Nichols in Alsip, Ill., at 800/323-4488, or in Phoenix, Ariz., at 800/432-9253.

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