News
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Indian Motorcycle unveils Thunder Stroke 111 Engine
Indian Motorcycle used the first Saturday of Daytona Bike Week to reveal its Thunder Stroke 111 Engine, which will power…
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Star shows off Bolt performance bobber models
After weeks of generating excitement on social media, Yamaha’s Star Motorcycles pulled the cover off its 2014 Bolt and Bolt…
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Bernish to lead operations for Protective Asset Protection
Protective Asset Protection announced a pair of personnel transactions, including a promotion to a key powersports position. Christopher Bernish has…
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Ducati posts 21 percent growth in U.S. in 2012
Ducati shared the results of its 2012 company financial performance today on a media call. Below is the release. News…
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Vee Rubber announces two staff additions
Tire manufacturer Vee Rubber has announced the addition of Gary Latimer and Dan Leale to the company. Latimer has been…
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Is your dealership an e-retailer’s showroom?
You may have seen it at your dealership already. A potential customer walks through your business and stops at a…
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Polaris unveils seven new INDY models as part of 2014 lineup
News release Since its founders invented the snowmobile almost 60 years ago, Polaris has been a leader in the snowmobile…
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New Brutus ‘leverages Polaris’ strength,’ analyst says
The new line of Brutus commercial diesel utility vehicles co-developed by Polaris and Bobcat “leverages Polaris’ strength in utility vehicle…
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Dealers join the ‘Harlem Shake’ craze
Bike Week is starting, so we here at PSB Enews decided to turn the dial to “11.” The “Harlem Shake”…
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Bell teams with famed tattoo artist for Rogue campaign
Bell Helmets has called upon renowned tattoo artist Corey Miller for its “Go Rogue” campaign marketing the company’s new Rogue…
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Destination Daytona gears up for Bike Week
As Bike Week kicks off in Daytona tomorrow, foot and motorcycle traffic near Bruce Rossmeyer’s Destination Daytona in Ormond Beach…
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Make good impressions because they last
The sales process is not complicated; it just needs to be consistent and reinforced. You will introduce yourself, and don’t…
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Polaris initiative puts focus on commercial audiences with Brutus
Company’s first purpose-built commercial vehicle line BRUTUS leads its work vehicle portfolio MEDINA, Minn., (March 6, 2013) Polaris Industries Inc.…
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Brammo set to compete against gas-powered bikes
News release Brammo, Inc., a global leader in the electric vehicle industry, and the American Federation of Motorcyclists (AFM), the…
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Court approves American Suzuki’s Chapter 11 plan
News release American Suzuki Motor Corporation (the “Company”) announced that the Honorable Scott C. Clarkson of the U.S. Bankruptcy Court…
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ADP Lightspeed releases Service Connect to answer dealer questions
In the latest release of LightspeedNXT and LightspeedEVO hosted users of ADP Lightspeed will have access to Service Connect, an…
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CPSC report shows decline in ATV deaths, injuries
News release All-terrain vehicle injuries have declined significantly over the past five years, showing “a change in trend direction” according…
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NizeX unveils Lizzy Version 3.0
NizeX has announced the release of Lizzy Version 3.0, which includes a complete F&I package, a warranty module, a built-in…
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Triumph announces Bonneville and Speed Triple special editions
News Release Triumph Motorcycles is excited to announce to special edition SE models of its iconic Bonneville and Speed Triple…
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Sturgis Motorcycle Museum announces 2013 Hall of Fame inductees
News release The Sturgis Motorcycle Museum & Hall of Fame is pleased to announce the 2013 inductees into the Sturgis…
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