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Power 50 application ready for download
We’ve just closed the books on the 2013 Power 50 dealer awards program, but it’s already time to start looking…
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How is your 2014 compliance plan shaping up?
As we begin 2014, I wanted to review important items that every dealership should not only be aware of, but…
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Use the 15/15 rule for initial customer greeting
No, I’m not going to talk about “Season’s greetings …” I want to discuss the terrible state of greetings in…
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Looking for arrows pointing up in 2014
The 2nd annual Powersports Business State of the Industry webinar featured an information-packed PowerPoint deck for the more than 250…
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Get more traffic, or do more with your current buyers?
Editor’s note: In a typical edition of Powersports Business, columnists Neil Pascale and Sam Dantzler are displayed on opposite pages,…
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Federal regulations and your powersports dealership
Recently, the Federal Trade Commission and the Internal Revenue Service have begun targeting automotive and powersports dealerships for inspection with…
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Add a trip to EICMA to your bucket list
Just when I thought I had seen more business than ever being done in the six mammoth exhibition halls at…
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Proper training can make a valued customer experience
One of my earliest employers would hold a total-store staff meeting once a month. He would open each meeting by…
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You want loyal customers? Let your value speak volumes
New in a small town, and I was giving the town cleaners a try. It didn’t look like much, but…
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Discounting not a cultural norm after all
So I just came back from California, where I was hit with an interesting question during one of my trainings.…
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