BY FORREST FLINN Strategy is a word that we hear being used in dealerships all the time but what does it really mean? Terms like dealership strategy, social media strategy, ...

BY KIM ROCCO Gary Illyes, webmaster trends analyst at Google, admits that the search engine giant updates its ranking algorithm often 3 times daily.¹ How can you possibly keep up ...

BY JIM JABAAY Craigslist has gone through a lot of changes for our industry over the last year. And let's be honest, we all knew it wouldn't last as a ...

BY SCOTT HOCHMUTH One of the best ways to boost efficiency, productivity and sales at any dealership is to have the most up-to-date information available and accurate insights about the ...

BY KENSEY EDWARDS Let’s call a spade a spade — motorcycle buyers can be tough. They think they know exactly what they want before they even step through the doors of ...

BY TONY GONZALEZ The Culture of Business was a course I took to complete my masters program. One of the main topics that we focused on was the "normalization of ...

BY FORREST FLINN Have you ever had the experience where the person that you interviewed and hired is not the person who showed up for work? We all have!  After ...

Many dealers find that Facebook is the most useful platform for advertising their business, and that makes sense when you consider the statistics behind this powerhouse of a social channel. ...

As we dive deeper into 2018, dealers are very focused on the upcoming riding season, launching new models and preparing events and offers to grow business. But let’s take a ...

At the start of the new year, I asked Dominion Enterprise’s Chief Information Officer, Joe Fuller, to share his knowledge on technology trends that could influence dealerships in 2018. Joe ...