By Ezequiel Arredondo, Contributing writer Facebook is one of your greatest opportunities to grow your online leads. But with such heavy site traffic, how do you make sure your dealership ...
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Let your customers’ shopping behaviors inspire your marketing
By Ezequiel Arredondo, Contributing writer The companies that have seen the most success in gaining and retaining customers have been those who incorporate their customers’ needs into their marketing. This ...
Read More »Drag Specialties adds Northeast sales rep
Drag Specialties has announced the addition of Carey Bowen to the Northeast region sales team, covering Pennsylvania. Bowen comes to Drag Specialties with nine years of experience from different roles ...
Read More »Rockford Fosgate announces new powersports camera
Rockford Fosgate has added more performance to the recently released STG5 and STG6 SXS audio systems with the launch of the new MX-CAM – a high-resolution color camera that is “element ready” to provide ...
Read More »Red Line Synthetic creates new powersports coolant
Red Line Synthetic Oil has announced the launch of its new powersports antifreeze/coolant, SuperCool BoilGuard Fortified with WaterWetter. According to the announcement, the product is formulated to lower coolant temperatures ...
Read More »Hitachi KTM, FLY Racing form partnership
Hitachi KTM fuelled by Milwaukee has announced a new partnership with FLY Racing as part of its push to expand the brand in Europe. According to the announcement, Hitachi KTM ...
Read More »Yamaha Motor Canada, Safe-Guard Products Canada partner to create Yamaha Motor Protection Plan
Yamaha Motor Canada has announced a partnership with Safe-Guard Products Canada, Ltd, to offer private label protection products for the automotive, RV, marine and powersports industries. Beginning July 5, the ...
Read More »J.D. Power reveals 2021 auto tire report
In the March 2021 Commercial Truck Guidelines Industry Update, analysts from J.D. Power Valuation Services reported that most segments of the medium and heavy duty used truck market continue to ...
Read More »Goodyear to acquire Cooper
The Goodyear Tire & Rubber Company and Cooper Tire & Rubber Company have announced that they have entered a definitive transaction agreement under which Goodyear will acquire Cooper in a ...
Read More »Is your dealership considering electric bicycle sales?
The following article was submitted by Powersports Business contributor Mark J. Sheffield, a former dealer principal and current dealership strategic advisor. Over the last couple of months I’ve had many ...
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