O.co Coliseum in Oakland, Calif., was packed Saturday night. As the lights went out and top Supercross racers rode around the stadium during introductions, the crowd roared as their favorite ...
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Collaborate to grow
People in powersports love to compete. We swap paint fighting for the holeshot, shave ounces of material to be the lightest, spend every dollar we have to be on the ...
Read More »Goldmine: Girls with Grit
“These girls are future leaders,” I said, as I watched pony-tails fly and muddy faces grimace during the freezing cold Cyclocross Nationals Junior bike race. Girls with Grit. They’re participants ...
Read More »Becoming the most effective salesperson
One seminar leader opened a workshop for property and casualty insurance agents by asking this question: “Why do people buy insurance?” After the participants offered a variety of responses, he ...
Read More »First Day of Training — Part 4: Being prepared
My first question to the class is, “When does a sale begin?” I will always hear, “When you greet the customer.” Now of course this is where the communication begins ...
Read More »2013: What a year!
With a week to go until 2013 closes, I thought it would be appropriate to reflect on some of the highlights from the year. Sure, sales still aren’t where we’d ...
Read More »Win the holiday female trifecta
She’s coming into your store. She’s on your website. She’s spending more money this month than in the previous 11. Here are three tips to increase profits from the Female ...
Read More »First Day of Training – Part 3
The first thing I like to talk about when I begin the first day of training is attitude. I explain that sales is a total good attitude game. Without a ...
Read More »Take advantage of free resources
We all know running a business isn’t a cakewalk — that’s why so many dealers turn to Powersports Business, its website, e-newsletter, webinars and dealer training sessions on a frequent basis. ...
Read More »What to look for in retailing for 2014 and beyond
I recently attended a seminar put on by the Association of Retail Environments (ARE) called Shop Talk, in my town of Seattle. The Shop Talk session grouped retailers, display suppliers ...
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