From the Editors
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What are you doing to get your customers excited about riding?
The news hasn’t been pleasant — the MIC reported first-quarter motorcycle sales were down 13.3 percent; Harley-Davidson said its U.S.…
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Powersports leaders continue to impress
Each spring the annual question comes up at Powersports Business headquarters: Who should be named the Executive of the Year?…
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Baseball: In Minnesota, it’s also a winter sport
It’s cold in Minnesota. I should clarify: It’s unseasonably cold in Minnesota. With temperatures as low as the teens in…
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Consumer show reports are signs for optimism
Show season has been wrapping up, and despite the worries in Washington, dealers and consumers appear to positive for a…
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What are your customers saying about how you treat them?
At our weekly PSB meeting the other day, the subject of customer service came up. As a magazine dedicated to…
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What a customer hears — or doesn’t hear — on the phone
When customers call your dealership and get put on hold, what do they hear? Are they treated to an exuberant…
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Don’t forget the importance of personal follow-ups
In the era of email, text messaging, Facebook and Instagram, it’s easy to get lost in our own impersonal worlds.…
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When faced with challenges, Power 15 dealers show innovation
Staying in business over the past several years has not been easy, yet some dealerships have found innovative ways to…
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How open are you about price?
“Price” can be a dirty little word. If it weren’t for price outweighing budgets, a lot more people would own…
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Don’t forget to respond to your customers
We’re all busy, so it’s easy to forget things, but it’s often especially easy to forget to respond to questions.…
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