The American Motorcyclist Association (AMA) announced the 2010 schedule for the AMA Racing ATV Extreme Dirt Track National Championship Series. Kicking off May 8 in Burnsville, N.C., the series features ...

National V-twin distributor Custom Chrome marked its 40th anniversary by doing something it had done in the past — a dealer show. The California-based distributor brought together an international group ...

Icon Motosports recently has negotiated court settlements in cases where its intellectual property rights were threatened by competitors, the company said in a press release. The Parts Unlimited house brand ...

Suzuki has capitalized on one of its sport bikes’ popularity among a large base of young urban enthusiasts with a unique, worldwide marketing campaign. “BusaBeats” was launched in 2008 to ...

The Motorcycle Safety Foundation (MSF) has promoted Rob Gladden to general manager, reporting to MSF President Tim Buche. Gladden previously was director of program administration for MSF. Gladden is responsible ...

The KTM Adventure Rider Rally is entering its seventh year as the only national festival for KTM owners and enthusiasts. Being held in Moab, Utah, this event will take place ...

WHO’S WHO IN F&I Please call or visit the Web sites of these powersports F&I companies for all their latest offerings to help your business grow in the future. Aftercare ...

Western Power Sports (WPS) has launched an upgraded dealer Web site. The upgrades allow WPS dealers to place orders more efficiently, quickly browse products and product catalogs and manage account ...

Yamaha Motor Corp. and NESBA are again offering licensed riders the chance to come to a NESBA track day and demo Yamaha’s sport bikes. Consumers need a valid motorcycle license ...

The American Motorcyclist Association (AMA) recently told a key U.S. House committee that it opposes a bill to designate 850,000 acres in Colorado as federally protected wilderness. The AMA noted ...