Yamaha corporate team members have recently joined the Southern California Mountains Foundation (SCMF) to help rehabilitate the San Bernardino National Forest, a frequently utilized OHV area. Yamaha strives to advocate ...
Read More »Author Archives: Madelyn Hubbard
Family-owned Crossroad Powersports continually expands
Crossroad Powersports has been in business for 25 years, consistently expanding and excelling along the way. The dealership is run by the Osner family, who are all motorcycle enthusiasts. Eric ...
Read More »Volcon announces partnership with EV company
Volcon and Torrot Electric Europa, S.A. have signed an exclusive co-branding and distribution agreement that will grant Volcon exclusive rights to sell a new range of youth motorcycles. The motorcycles ...
Read More »All-women team complete Polaris’ week-long ride through Iceland
The Polaris Outlanding Project was completed in September by an all-women team of riders from Europe. The project is a week-long, 100% outdoor expedition across Iceland’s volcanic landscape. With a ...
Read More »Discount Powersports opens two locations within one year
Discount Powersports opened its first physical location in July of 2021. A little over a year later, the dealership has expanded to a second location about an hour away. The ...
Read More »Polaris reveals features of RIDE COMMAND+ accessory
Polaris RZR has released the RIDE COMMAND+ accessory, compatible with the RZR Pro R and RZR 200 machines. Launched with the 2023 model year lineup, RIDE COMMAND+ Connected Vehicle Plug In features ...
Read More »BRP’s collection receives prominent design awards
BRP has added four design and innovation awards to its existing collection, linking the design and powersports worlds. The Sea-Doo Switch received its fourth design award of the year, earning ...
Read More »Team Honda HRC signs Supercross racer
Honda has announced that Colt Nichols will ride with Team Honda HRC in the 2023 AMA Supercross series. Nichols joins Chase Sexton on the factory squad’s premier-class effort aboard a ...
Read More »Dealership sponsors local high school football team
Kent Powersports of Austin, Texas, sponsors its local football team, the Wolves. What a cool way to be involved in the community! The multi-line dealership is owned by powersports enthusiast ...
Read More »Ducati reveals all-new V4 Rally model
Ducati has unveiled the Multistrada V4 Rally, which will be available in Ducati dealerships in the U.S. and Canada beginning in May 2023. Standard equipment includes adaptive cruise control, blind ...
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