Harley-Davidson has issued a recall involving nearly 175,000 bikes when it was found that brakes in the affected bikes may fail due to not flushing brake fluid. These deposits may ...
Read More »Author Archives: Kate Swanson
AMA Hall of Famer passes at 87
Johnny "Crashwall" Gibson, a member of the American Motorcycle Hall of Fame and winner of 1956 Daytona 200 and more than 100 dirt-track, road-race and TT races, passed away Jan. ...
Read More »BRP creates Powersports group, adds exec
BRP announces the creation of a Powersports Group, and a new senior management member with the appointment of Bertrand Thiébaut as the new president of this group, effective February 12, ...
Read More »Create an online marketing plan that delivers
Most dealers know that having a strong online presence isn’t just important in 2018, it’s necessary. But getting found online is just the first step – how do you turn ...
Read More »DragonFire to exhibit at Tucker Rocky | Biker’s Choice Expo
DragonFire will be unveiling the largest selection of products since the brand’s launch in 2005 on February 8-9 at the Tucker Rocky | Biker’s Choice 2018 Dealer & Brand Expo. ...
Read More »AMA introduces 2018 AMA Board of Directors Awards
The American Motorcyclist Association has introduced the recipients of its 2018 AMA Awards. The six national awards, conferred by the AMA Board of Directors, recognize outstanding contributions in the world ...
Read More »Kawasaki launches racer-inspired clothing line
Kawasaki has launched its ET3/Kawasaki co-branded clothing line to the Kawasaki Apparel Collection — featuring a full selection of technical apparel with Eli Tomac’s personal “ET3” brand. The following is ...
Read More »CST announces 2018 ATV roster
With a sponsorship roster that includes returning stars and newly signed champions, CST Tires continues to step up its game in the world of ATV and off-road motorcycle racing. The ...
Read More »Managing online lead response time
As a consumer living in a digital world, we have turned into impulse buyers of goods and services. With the click of a button, we can order everything — from ...
Read More »Honda sees double-digit sales revenue increase in Q3
Honda Motor Co., Ltd. has announced its consolidated financial results for the fiscal third quarter ended December 31, 2017. Consolidated sales revenue for the fiscal third quarter (October 1, 2017 ...
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