Ducati Motor launched a new web log, or blog, on March 10 to share brand passion and create a direct dialogue between the company and consumers.
Desmoblog will revolve around Ducati events, corporate strategies, race reports, and even weekly updates from Ducati Motor Holding President and CEO Federico Minoli.
"I believe that a blog written directly by a company's president is an innovative communication and marketing tool, but also, and above all, another way to offer the international tribe of Ducatisti a real human face to dialogue with,” said Minoli.
For more information, including access to the Desmoblog, please see www.ducati.com.
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