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Harley-Davidson launches social media campaign to celebrate 115th anniversary

To help celebrate Harley-Davidson’s 115th anniversary and to kick off riding season, one Monday of every month leading up to this coming Labor Day party in Milwaukee, Harley-Davidson will hand over the reins of its social media channels to an H-D fan. To start it off, next Monday, April 16, actor and rider, Milo Ventimiglia, will share his favorite stories from the open road and lead the conversation at #MotorcycleMonday to help extend weekends for all freedom-loving individuals who are part of the community today and for those yet to join.

Milo Ventimiglia takes over the Harley-Davidson social channels on Monday (April 16) to celebrate the iconic Motor's 115th Anniversary.

#MotorcycleMonday is a celebration of how riding a Harley-Davidson motorcycle is for everyone. The Harley-Davidson rider is diverse – from urban commuters to lifelong HOG members, to new riders just getting into the sport –  we want to encourage everyone to experience the freedom, and thrill of the open road.

A different Harley-Davidson rider will be featured every Monday for the rest of the year, and they will take over the brand’s social media channels to share what riding means to them. Join the conversation by following #MotorcycleMonday. Visit Harley-Davidson's social media channels to tap into motorcycle culture, read stories from riders and share your own.

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