STACYC targets young riders with eDrive balance bikes
STACYC has unveiled its 12- and 16-inch eDrive Electric Balance bikes and is ready to launch its Rider Creation Program to dealers in the U.S.
Among the dealers creating new riders in their local community by selling STACYC are Malcom Smith Motorsports in California and A.D. Farrow Co. Harley-Davidson in Ohio.
“New riders are vital to our long-term success at Malcolm Smith Motorsports. Our goal is to introduce the love of motorcycles at a young age. I believe STACYC will be an important partner in this mission,” said Alexander Smith, general manager of Malcom Smith Motorsports.
“It is my conviction that STACYC will be the starting line for millions of new riders,” said Bob Althoff, dealer principal at A.D Farrow Co. Harley Davidson. “It was for my 4-year-old and 6-year-old grandsons. They’re stoked! And so am I!”
Among other dealerships currently selling the bikes are Berts Mega Mall, Covina, 3 Brothers Racing and Temecula Motorsports in California; Cycle Barn in Washington; Beaverton Yamaha in Oregon; Cycle Center of Denton in Texas; Power 50 No. 1 dealer Freedom Powersports in Texas; Coleman Powersports in Virginia and White’s Harley-Davidson in Pennsylvania.
“We’ve engineered an electric balance bike that has redefined the process of getting kids proficient on two wheels,” said Ryan Ragland, co-founder and CTO. “The days of adding training wheels to a mini-moto or bicycle for the 2-to-5 year-old are over. Our new bikes will engage kids in riding more often. The STACYC can be ridden in the backyard, the cul-de-sac or in the dirt anywhere they would ride a pedal bike. Waiting for the weekend for dad to get off work and take them to the off road park is not necessary any longer. Our vision is to help develop young riders earlier and safer than ever before. The seat time possible on a STACYC is the key. With hours of riding each week, kids begin to challenge themselves often and improve their riding almost instinctually. The skills they learn on their STACYC translate directly to bicycle and motorcycle riding, in turn giving them more confidence in their riding and better chance at pursuing a lifelong, lifestyle on two wheels.”
“At STACYC, we believe that we can help combat the trend that seems to be the hot topic industry-wide,” said Mike Dettmers, director of sales. “The lack of new blood coming into both the motorcycle and bike industries is not something to take lightly. At STACYC we are a group of parents that are dedicated and passionate about bringing the two-wheeled lifestyle to our kids and others around the nation. Our goal is to bring these new riders and their parents into their local bike and motorcycle dealerships so that they can become part of a community that supports their new passion for riding.”
