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‘The Great American Off-Road Race’ to broadcast on NBC

This October, the 2016 Polaris RZR Mint 400 presented by BFGoodrich Tires will take over screens across America as part of the Red Bull Signature Series, a collection of the most progressive and innovative events in action sports. A 2-hour broadcast of the Mint 400, showcasing the largest and most prestigious off­road race in America, is set to air on NBC Saturday, Oct. 8th at 3:30 p.m. EST.

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“The Red Bull Signature Series is the most important action sports property on TV today, so of course we are thrilled to be part of the series again,” said Mint 400 CEO Matt Martelli. “For the last two years we have reached new fans here in the US and globally with this important partnership, and our growth has continued to spike ­ proving that off­road racing is one of the most exciting motorsports on the planet. Three hundred and fifty of the worlds top off­road racers come to the Mint each year to battle each other and the brutal racecourse. Those tuning in will not be disappointed.”

The Mint 400 Red Bull Signature Series program will be available to stream on Red Bull TV one week after it airs on NBC primetime.

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Mad Media returned in 2016 as the production team behind The Mint 400 broadcast for the seventh consecutive year. They are best known for producing the first three Gymkhana films, and most recently the “XP1K” series for Polaris RZR. In addition to their widely successful branded viral video work, they produce TV coverage of the Polaris RZR UTV World Championship.

For more information go to: http://themint400.com/

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