Motovan/MTA Distributing announced it has purchased SHOT, an off-road apparel brand with strong roots in Europe. With the acquisition, SHOT Race Gear USA will be owned and operated by MTA (U.S. distribution) and Motovan (Canada distribution).
SHOT products recently entered the U.S. market.
“We are always looking for new brands that complement our product offering and the MX apparel segment was definitely a void we needed to fill,” said MTA’s Greg Blackwell. “Once we noticed the response from the market in such a short period of time, it was obvious that off-road consumers accepted this brand and therefore made our decision to move forward with this acquisition very easy.”
SHOT Race Gear France will continue its operations and will collaborate with SHOT Race Gear USA for product development and sourcing.
The 2017 line of SHOT Race Gear apparel will be introduced in the fall. In addition to apparel, look for goggles, boots and helmets as part of the future product lineup.