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Lonski and Associates expands staff

Lonski and Associates, LLC is excited to announce the addition of Tom Cassidy, Jr. to its elite team of powersports industry recruiters.

Tom Cassidy, Jr.

Tom Cassidy, Jr.

 A former sales executive with Mercury Marine, Tom has a diverse background. The majority of his career was spent managing and developing strategic OEM accounts, cultivating dealer relationships and developing marketing solutions. With a passion for boating that began in his childhood, Tom observed his father’s successful marine industry recruiting career (Tom Cassidy, Sr. of Cassidy & Associates) to learn how to develop his own strategies and sales tactics.

 “Our family cruised the Great Lakes, inland lakes, and Caribbean when I was a young man, and that’s when I fell in love with all things related to the marine industry,” Tom Cassidy, Jr. said. “I’ve been able to follow my passion. Now I can help marine industry professionals find their niche while providing exceptional talent to original equipment manufacturers, aftermarket manufactures and dealers.”

“I am elated to welcome Tom to our team. He is an accomplished veteran and leader in the powersports and marine community; a true industry insider with experience and connections from coast to coast,” said Company President Henry Lonski. “He brings a whole new dynamic to our team. From his time with Mercury Marine, to the last years with Dowco, Tom will serve us well.” 

Tom Cassidy, Jr.’s specialties include: Marine industry OEMS; boating aftermarket companies; sales and business development; and marine dealer staffing needs.

He can be reached at Tom@HenryLonski.com or (office) 262/397-8980

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