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Luggage brand builds Sturgis social media campaign

News release

Are you riding to Sturgis? Küryakyn is recruiting five road-trippin’, social-media junkies to join our crew that will be documenting their adventures on “#THEXKURSION to Sturgis” — and they want YOU to be part of the ride!

Küryakyn has a team of riders from across the States and beyond making the trek to the Black Hills showcasing the new XKürsion luggage line. Sturgis-bound bikers who plan on making their journey to the 75th a road trip to remember can enter for a chance to receive an all-new XKürsion gear bag and share their adventure throughout the rally via Küryakyn’s Facebook and Instagram pages. Winners will also receive a VIP package and special product discounts when they visit the Küryakyn trucks during the Rally at Black Hills Harley-Davidson in Rapid City.

XKursion Story

To enter for one of five free XKürsion bags, a VIP swag package and the chance to share your Sturgis expedition with the world, visit the Küryakyn Facebook Page and comment on “#THEXKURSION to Sturgis” post by answering the four required questions:

Why do you love to ride?

What do you ride?

What’s your starting location?

Do you have mobile access to Social Media?

The five winners of #THEXKURSION contest are expected to post at least one photo per day to the Küryakyn social media pages throughout their 75th annual Sturgis Rally Experience. Each comment entry will be judged by Küryakyn, so don’t hold back. Prove you’re passionate about riding and score some new gear for your XKürsion to Sturgis!

Deadline for entries is Monday, July 6 at 11:59 p.m. CST. Winners will be announced on 7/7/15.

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