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Eicher, Polaris unveil first joint vehicle

Eicher Polaris, a 50:50 joint venture between India-based Eicher Motors Ltd. and Polaris Industries, unveiled a new category of automobile, Multix, in Jaipur, India, on Thursday. According to a report by Business Today, the Multix is powered by a diesel engine and will be available in four different colors.

(L-R: Siddhartha Lal, Managing Director & CEO, Eicher Motors; Radhesh C Verma, Chief Executive Officer, Eicher Polaris; and Mike Dougherty, Vice President, Asia Pacific & Latin America, Polaris Industries)

(L-R: Siddhartha Lal, Managing Director & CEO, Eicher Motors; Radhesh C Verma, Chief Executive Officer, Eicher Polaris; and Mike Dougherty, Vice President, Asia Pacific & Latin America, Polaris Industries)

Radhesh C. Verma, chief executive officer of Eicher Polaris Pvt. Ltd. said, “Multix will be launched in 30 cities to start with. It will be available for test ride in July and deliveries will start in August.”

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