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Honda expands partnership with Citi

Citi Retail Services announced a long-term agreement with American Honda Motor Corp to provide a private label credit card program supporting Honda’s Powersports dealer network nationwide. Dealers will now be able to offer customers a financing program for Honda’s motorcycles, scooters, ATVs, side-by-sides, parts and accessories.

Citi Retail Services is one of North America’s largest and most experienced retail credit solution providers. This is the second program Citi Retail Services will launch with Honda, following the recent announcement of the partnership with Honda Power Equipment. This new relationship is the latest addition to Citi Retail Services’ power sports and equipment portfolio. 

“This new agreement with Citi Retail Services will help Honda dealers offer value to our customers with a program for financing Honda’s motorcycles, scooters, ATVs, Side-by-Sides, parts and accessories,” said Chuck Boderman, vice president of American Honda’s Motorcycle Division. “We look forward to working with Citi Retail Services to offer value and convenience of the Honda Card to our dealers and satisfying our customers.” 

“Following our recent agreement with Honda Power Equipment, we are excited to expand our partnership to offer industry-leading financing options to customers of American Honda Motor Corp,” said Craig Vallorano, head of Citi Retail Services. “As we continue to build Citi Retail Service’s portfolio in the power sports and equipment market, we’re proud to work together with strong and respected brands like Honda.”

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