News came early and often during the month of January, and industry types turned to PowersportsBusiness.com in record setting numbers during the month.
PowersportsBusiness.com saw its total page views increase to 105,921 in January, a 37 percent jump compared to January 2016. Also, the 51,154 unique visitors during the month of January was a 73 percent increase compared to the January 2016 uniques. Finally, in a sign that echoes consumer trends, 46 percent of visitors to PowersportsBusiness.com did so via mobile devices. In January 2016, 31 percent of visitors to PowersportsBusiness.com did so via mobile devices. That’s a 48 percent increase in mobile visitors.
“We are appreciative of the trust that industry members put in us to provide them with the most important and timely industry business news of the day,” Powersports Business editor in chief Dave McMahon said. “From breaking news and new model launches to dealership-related trends, our website continues to tell you all you need to know for the day, and much more.”
Subscribers to the Powersports Business E-newsletter get a first look at the website content three times a week. Sign up for the free PSB E-newsletter today by clicking here.