U.S holiday ecommerce sales are forecasted to reach $54.5 billion in November and December of this year, a 16.8 percent increase over 2011, eMarketer estimates.
If the numbers turn out like they’re expected, this will be the fourth year in a row of double-digit ecommerce holiday sales growth. The holiday season is expected to account for nearly a quarter of the $224.2 billion that Americans will spend online this year.
To read eMarketer’s full report, click here.
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