Yamaha Motors saw a 7.1 percent increase in net sales of motorcycles in its third quarter compared to the year-ago period, but sales remained mostly stable for the first nine months of 2011.
Net sales through Sept. 30 decreased 0.4 percent from the same nine-month period in 2010 due in part to a sales decrease in Europe and negative exchange rates. The quarterly success was attributed to increased sales in the U.S., as well as in Vietnam, Indonesia and Brazil. Third quarter net sales were ¥229 billion ($2.9 billion).
Net sales in the marine segment are also up for the quarter to ¥38.3 billion ($489.8 million), a 1.7 percent increase as compared to the year-ago period. Increased sales of outboard motors in the U.S., Russia, Central and South America and other markets contributed to the hike. Net sales for marine through Sept. 30 increased 5.1 percent over the same 2010 period to ¥140 billion ($1.8 billion) due to a recovery in demand for PWC and outboard motors.
Yamaha Motors’ power products segment saw a decrease of 13.9 percent from the 2010 third quarter. Net sales were ¥26.4 billion ($337.5 million) due to a decrease in sales of ATVs in North America and because of negative exchange rates. For the first nine months of 2011, net sales were down 5.2 percent to ¥71.2 billion ($910.3 million).
Overall, the OEM saw a 3.7 percent increase in consolidated net sales to ¥322 billion ($4.1 billion), despite a ¥15 billion ($191.7 million) negative impact due to exchange rates. Operating income increased 40 percent to ¥19.2 billion ($245.5 million).
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Copyright 2011 Powersports Business