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BRP’s Rotax receives marine industry award

BRP’s Rotax Intelligent Shift and Throttle (iST) system was recognized by the National Marine Manufacturers Association (NMMA) Innovation Award in the Jet Boat category at the 2016 Miami International Boat Show. The game-changing iST option for Rotax jet propulsion systems brings electronic control to formerly mechanical functions. Now available on nearly all Scarab jet boat models and Chaparral Vortex models, ...

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KTM, Husqvarna relocating U.K. headquarters

KTM Sportmotorcycle U.K., the largest European motorcycle manufacturer, is relocating its U.K. headquarters to Silverstone Park in Towcester. KTM’s new headquarters will also be home to its Husqvarna motorcycle brand when it completes the move in April. The new location is in a high-performance technology and motorsport business estate. The Austrian-founded company is busy fitting out more than 13,000 square ...

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Sea-Doo’s Spark continues to boost PWC sales

By Liz Keener

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Growth also spurs sales of larger units When Sea-Doo launched the Spark more than two years ago, the primary goal of introducing a value-priced, lightweight PWC to the market was to increase personal watercraft sales industry wide. Though it’s likely other factors have also led the PWC segment to year-over-year increases each month since July 2013, there’s no doubt that ...

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Viking VI Ranch Edition up for grabs

The winner of Yamaha Motor Corp., USA’s Ultimate Ranch Hand Sweepstakes will receive a new 2016 Viking VI Ranch Edition side-by-side with Electric Power Steering (EPS). Entries are now being accepted at www.yamahaoutdoors.com/ranchhand. The 2016 Viking VI Ranch Edition brings an all-new level of comfort and convenience to tough, off-road ranch work and farm chores. With a 600-pound cargo bed ...

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LotVantage added as an eBay Preferred Solutions Provider

Tampa-based LotVantage announced that it has signed an agreement with eBay Motors to become a Preferred Solutions Provider (PSP). “LotVantage has been a leader in online marketing over the last 12 years. As a firm believer in the power of eBay and their local and national marketing packages, I believe this product is a must have for dealerships to leverage ...

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AirHawk International selects marketing agency

Anaheim Hills, Calif.-based AirHawk International announced the appointment of V-Twin Marketing to assist with its marketing efforts in 2016. “We chose V-Twin Marketing due to their 35-plus years experience in the powersports industries and the many contacts that they have established over the years, which will leverage our growth strategy going forward,” said John Strahl, VP of marketing and sales. ...

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5 UTVs, ATVs stolen from dealership; reward offered

Seminole Power Sports in Sanford, Fla., is offering a $25,000 reward to anyone who can provide information that leads to the prosecution of the individual(s) who stole five 2016 side-by-sides and ATVs. Seminole Power Sports reports that in the early morning hours of Wednesday, Feb. 10, thieves broke into the dealership and stole five units: • Two 2016 Can-Am Maverick ...

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Seizmik bulking up UTV parts lineup in 2016

By Liz Keener

UTV accessories continue to be popular, as buyers of new and pre-owned units are looking to customize their vehicles for their own uses.

UTV accessory company launching its biggest offering ever When talking about how Seizmik performed in 2015, owner and president Steve Shankin beams. “2015 was a great year for Seizmik. Sales revenue was up tremendously. We launched a couple of new products that were really, really successful, and the thing that really helped the business the most was just doing a ...

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TCX boots launched for 2016

Italian footwear brand TCX has announced a number of new boots for its 2016 collection. The X Tour Evo GORE-TEX is high-performance touring boot, designed for all weather. The upper of the X Tour Evo is made from extra smooth full-grain leather and has a GORE-TEX Insulated Comfort inner lining. The boots feature D3O shock absorbing technology on the shin ...

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Part of the process: ‘Don’t sell yourself short’

By Kate Swanson

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Dealership delivers parts for discontinued brand After XY Powersports shut down in late September, many dealers were left with unresolved problems, including outstanding warranties and no parts. AP Venture, a multi-line dealership based in Plover, Wis., has found a way to not only support the dealers cast aside by XY, but also to offer customer service to those who previously ...

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