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NMMA: PWC sales increased in 2013

Sales of personal watercraft increased 2 percent in 2013 when compared to 2012, the National Marine Manufacturers Association reported. At retail, 39,400 PWC were sold during the ’13 calendar year.

The NMMA announced that the recreational boating industry overall saw healthy growth in 2013, generating $36.7 billion in retail expenditures (new and pre-owned boats and engines, trailers, accessories and services), a 3.2 percent increase from 2012. An estimated 166,800 new powerboats and sailboats were sold at retail in 2013, an increase of 2.2 percent, coming on the heels of the industry’s 2012 rebound when new powerboat and sailboat retail sales increased 10.7 percent  — the industry’s first sign of recovery. The NMMA is anticipating continued momentum with an additional 5-7 percent increase in retail sales of new boats in 2014.

The NMMA released these findings as part of its U.S. Recreational Boating Statistical Abstract, an annual collection of data and analysis on the state of the U.S. recreational boating industry released June 1.


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