Chris Bernish has been promoted to vice president-general manager for the marine and powersports division of the Asset Protection Division of Protective Life.
Bernish previously served as the vice president of sales.
Protective’s Asset Protection Division is one of the five operating divisions within Protective. The Asset Protection Division offers its products and services through powersports, automobile, marine and RV dealers
The division invests in products and services through underwriting, administering and marketing its own programs. These programs include extended service contracts, GAP coverage and credit insurance.
“Chris’ previous experience and prior roles with Protective along with his extensive knowledge of the industry makes him uniquely qualified to lead our marine and powersports business,” Scott Karchunas, executive vice president of the Asset Protection Division, said in a press release.
Bernish has been with the marine and powersports operations, located in Minnetonka, Minn., for seven years. Bernish served in a variety of roles with several Fortune 500 companies managing sales, marketing, customer support and technical operations before joining Protective in 2004.