How well the industry is driving major unit sales through a variety of lead channels will be examined Wednesday as part of a free Webinar.
The online event, which will feature five industry speakers, will be held Wednesday at 1 p.m. Central Time. There is no cost to either dealers or other industry members to attend.
One of the Webinar speakers, dealership trainer Glenn Roller, will provide ways for dealers to improve their initial phone and e-mail conversations with consumers to improve their closing ratios.
The Webinar is presented as part of a new partnership between Powersports Business and Traffic Log Pro and Cycle Trader. The companies will provide free Webinars for the industry this summer and fall. The Webinars will lead into a two-day dealer education conference & expo called Profit Xcelerator. The event, which drew more than 350 industry members last year, will be held Oct. 15-17 in Las Vegas. See powersportsbusiness.com/PSBCE for details on the event.